Amazon Music LAT!N has launched a wave of festive content to get music lovers in the holiday spirit, from themed playlists to video interviews, and beyond. Kicking off today (Nov. 19), customers can enjoy three Amazon Original songs from Jose Feliciano, Jesse y Joy, and Lele Pons, Billboard can exclusively reveal.
“Christmas is such a special time and we as a team were so excited to bring reimagined holiday favorites for our fans to enjoy,” Rocio Guerrero, global head of Latin Music at Amazon Music, tells Billboard. “To bring fans extra holiday joy, we worked on exclusive holiday-themed content to go along with each song, as well as playlists to get fans through the season.”
In celebration of the 50th anniversary of Feliciano’s iconic “Feliz Navidad,” 30 artists including CNCO, Jason Mraz, Gloria Gaynor, and Lin-Manuel Miranda have joined forces for a special anniversary edition. “Jose Feliciano’s ‘Feliz Navidad’ has been part of our holiday celebrations for generations! The opportunity to bring fans a fresh take on this beloved classic in honor of the song’s 50th Anniversary was a joy,” Guerrero says.
Lele Pons gives the timeless “Let It Snow” a Spanglish tropical twist in “Let It Snow (Navidad, Navidad, Navidad),” and Jesse y Joy also join the fun with their Latin rendition of “Have Yourself a Merry Little Christmas (Te Deseo Muy Felices Fiestas).” The Mexican duo is also teaming up with Amazon and its “Delivering Smiles” holiday campaign to give back to charitable organizations and the communities they serve this season.
“Lele Pons and Jesse & Joy are incredibly talented artists who are chart-toppers in their respective genres, so we knew they would create something very unique, exciting, and fresh- and they also share our passion for the holidays,” adds Guerrero. “Their bilingual takes on classic tunes will delight fans.”
According to Guerrero, Amazon does not plan on releasing more original Latin holiday songs, but fans will be able to enjoy the exclusive Christmas-themed content throughout the season. Listen and watch it here.
“We are very excited for our holiday playlists and content featuring beloved and new holiday favorites,” Guerrero expressed. “in addition to Latin artists, Amazon Music also released Amazon Original holiday songs with Justin Bieber (‘Rockin’ Around the Christmas Tree’), Mary J. Blige (‘Last Christmas’), and Carrie Underwood (‘Favorite Time of Year’).
Listen to the new seasonal offerings from Jose Feliciano, Jesse y Joy, and Lele Pons below.